AskNivi - Scaling a Digital Service in Kenya

Nivi’s vision is to be the most trusted source of information about women’s health. Launched in 2016, Nivi’s core product is the first digital contraceptive screening and referral service in East Africa. Anyone with a basic mobile phone can complete a free screening, receive personalized recommendations for contraceptive methods, referrals to nearby healthcare providers, and provide feedback on their experience with providers and methods. Nivi is unique in its ability to use data on women’s contraceptive preferences and behavior to bring efficiency and transparency to family planning markets, help women to make informed choices, and give healthcare providers, governments, and industry new insights and tools for advancing public health and engaging consumers on a more personal level. Nivi is easy to use, private, and free.