HappyTap designs and markets behaviour change products that improve hygiene practices of Base of Pyramid consumers. Our integrated innovation is inspired by behavior change theory - we integrate the latest thinking into a physical product, its accessories, and key marketing messages. We use commercial distribution to maximize user buy-in and ongoing use, and to enable a sustainable solution at scale.
Grant ID
TTS-1812-21120
Show on Hub
On
Show on Spoke
Off
Follow-on Funding
Off
Lead Funding Organization
Challenge
Initiatives
Principal Investigator
Award Manager
Individual Funder Information
Funding Organization
Funding Amount (in original currency)
549726.00
Funding Currency
CAD
Exchange Rate (at time of payment)
0.7500000000
Funding Amount (in USD)
412295.00
Project Type
Project Primary Sector
Funding Date Range
-
Funding Total (In US dollars)
412294.50
Co-Funded
False