Travis Bayer of Asilomar Bio in the U.S. is developing a low-cost compound that mimics the plant hormone strigolactone to help eradicate the parasitic weed Striga, which is jeopardizing food security and income in smallholder farms across sub-Saharan Africa. Striga lies dormant in arable soil, and is activated by strigolactone produced by plants including staple crops such as maize and rice. Striga then attaches to the plant's roots, steals water and nutrients, and produces toxins, and can completely devastate crops.